Wilder Than Bill is a moto-western brand built for the ones who don’t color inside the lines. Cowboys, cowgirls, youngsters with throttle in their blood, and iron riders who measure time in miles — this is your gear.

We build rugged, ride-ready apparel that blends biker backbone with western grit. Armored flannels, road-tough leather, everyday carry that actually carries its weight — every piece is designed to protect you, move with you, and look better the harder you wear it.

We don’t do delicate.

Our gear is made for open highways, dusty backroads, rally nights, ranch mornings, and anyone bold enough to live somewhere in between. Built tough. Styled sharp. Ready for whatever bad idea you’ve got next.

If you’ve got grit in your boots and gas in your veins — you’re one of us.